E3 will not take place again this year, despite organizers pulling out all the stops to try and regain their former strength. However, the blame does not lie with competing events like Summer Game Fest, but rather with other factors.
Zu this assessment Summer Game Fest producer Geoff Keighley will be there, and he can certainly understand why people blame him and his format for the demise of E3. Ultimately, however, E3 "killed" itself, having, in a sense, outlived its usefulness.
"I think E3 killed itself in a way. I understand why people say [SGF killed E3], but I think if anything, we started Summer Game Fest, and I founded Summer Game Fest, because I saw the wheels falling off E3's wagon."
E3 had a relevance problem.
The decline of E3 began when more and more publishers turned away from the pressure of having to showcase their products at this event. Consequently, more and more independent formats emerged that could seamlessly join the Summer Game Fest.
"For me it was always so exciting and it was heartbreaking to see it all fall apart. I think they had a relevance problem, and then in recent years they also had a participation problem."
“I understand the sentiment that comes with this. It was sad for me that we had to decide to build something new, but we did all of this in collaboration with the publishers, and our list of partners for the Summer Game Fest hasn't changed at all due to the cancellation of E3 this year,” said Keighley.
Keighley believes that if the Summer Game Fest didn't take place, everything would fall apart this year.
Planned events in the coming days include the opening of the Summer Game Fest itself this Thursday, followed by Return Direct on Friday, the Future Games Show on Saturday, the Xbox Showcase on Sunday and that Ubisoft Forwards Event on June 12th.
Perhaps E3 shouldn't have charged fees for booths.
Well, as far as time pressure is concerned, it's the same with the summer games festival, it also has a fixed date.