GTA 6 pre-orders have started in Europe – but caution is still advised.

Unofficial GTA 6 pre-orders have surfaced at another retailer. Why these placeholders should be ignored and what the Take-Two call on May 21st reveals.

Mark Avatar 2026
By
Mark Tomson
Managing Director of PlayFront. Mark Tomson shapes the vision of independent PlayStation reporting. His focus: technical analysis, hardware evolution, and the strategic positioning of the gaming industry. He stands for...

“GTA 6” will be released on November 19, 2026 for PlayStation 5 and Xbox Series X/S. European retailers such as the Danish chain Elgiganten and the Italian provider ShowGame have launched their own product pages and unofficial pre-order options online in recent days.

A recent photo from a Danish Elgiganten branch, which was posted on Reddit The video, which was shared, shows advertising displays for GTA 6 pre-orders. In parallel, opened The Italian retailer ShowGame has listed an order page for the PS5 version at €69,90, limited to 50 copies. However, these early listings are not based on official information from Rockstar Games.

These promotions are classic placeholders. Retailers are exploiting the enormous search volume and Take-Two Interactive's upcoming financial meeting to secure early customer traffic. Rockstar Games has yet to announce pricing or open official pre-orders.

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The rumor mill is burning out.

Meanwhile, a sense of weariness is spreading through forums and online platforms. A recent rumor claims that the upcoming third trailer will be set to the Rolling Stones' song "Doo Doo Doo Doo (Heartbreaker)" – information that allegedly leaked through an oversight in the music industry.

The community's reaction shows a clear wear and tear from the constant hype. Many players are annoyed by insider reports lacking solid evidence. Expectations are now so high that speculative theories are more likely to dampen the anticipation than fuel it.

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The strategic background at Take-Two

Take-Two CEO Strauss Zelnick recently emphasized in media briefings that the game, after several internal and two public delays, is still scheduled for release in November 2026. Zelnick acknowledged that the project approximately 18 months The project is behind the original, purely internal timeline for spring 2025. Industry reports now estimate the budget at between $1,0 and $1,5 billion.

The next real indicator for the release date is imminent:

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  • 21. May 2026: Take-Two Interactive is holding its quarterly investor call.
  • The key figure: If the sales forecasts for the current fiscal year remain stable, the November date is considered secure.
  • The risk: A shift in revenue flows to the next fiscal year would be an indicator of another delay.

The current pre-order options at European retailers are unauthorized advance promotions without any guarantee of final prices or delivery dates. As long as Rockstar Games doesn't announce official editions, any deposit remains money held by the retailer without any added value. Certainty about the actual status of the schedule will only come with Take-Two's financial report on May 21st.

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Crydog
21. May 2026 05: 58

There are rumors that it will be postponed until February 2027. Well, for once, Sony will have to impress with their own games.

Cheese
19. May 2026 13: 02

Expectations are now so high that it can only end in disappointment.